Frank Bacon

CEO
Frank Bacon also known as Frank Sondors comes with over a decade of experience in B2B Sales, working for companies like Google, SimilarWeb, Black Crow and Whatagraph, whether as an individual contributor and all the way leading large sales teams. Currently, as the CEO of the Forge he's building Salesforge and other forges to give companies the ability to blend their current sales efforts with AI agents to maximize pipeline and drive down cost. In less than a year he scaled from $0 to $3M ARR.

Blog posts by Frank Bacon

Tutorials & Guides

What Is Email Throttling?

Learn how pacing email sends prevents ISP rate limits, reduces deferrals and bounces, and improves inbox placement with warm-ups, list hygiene, and segmentation.
Frank Bacon
CEO
Tutorials & Guides

Email Throttling: Causes and Fixes

Diagnose and fix email throttling: read SMTP error codes, manage send rates, warm up IPs/domains, and improve list hygiene to restore deliverability.
Frank Bacon
CEO
Tutorials & Guides

Managing Multiple DKIM Selectors

Organize, name, rotate, and monitor DKIM selectors to prevent deliverability and security issues across multiple email services.
Frank Bacon
CEO
Tutorials & Guides

SPAM Triggers in Subject Lines to Avoid

Identify subject-line words, formatting, and personalization that trigger spam filters, plus testing and authentication tips to improve deliverability.
Frank Bacon
CEO
Tutorials & Guides

SMTP Relay for Office 365 on Windows Server: Setup Guide

Step-by-step guide to configure a Windows Server as an IP-authenticated SMTP relay for Office 365, with static IP, port 25, smart host connector, SPF/DKIM/DMARC, and testing.
Frank Bacon
CEO
Tutorials & Guides

How Timing Impacts Email Open Rates

How send time, time zones, and audience segments impact open and click rates; use A/B tests and deliverability checks to find your best send windows.
Frank Bacon
CEO
Tutorials & Guides

Open Rate Benchmarks for 2025

2025 email open rates average ~42–43% but are inflated by privacy updates; focus on CTR, inbox placement, and warm-up tools to measure real engagement.
Frank Bacon
CEO
Tutorials & Guides

How Segmentation Impacts Email Deliverability

Segment email lists to boost opens and clicks, cut spam complaints, and protect sender reputation with warm-up, placement tests, and health monitoring.
Frank Bacon
CEO
Tutorials & Guides

How to Configure SMTP for Email Campaigns

Step-by-step SMTP setup for email campaigns: choose a relay, verify a sending domain, configure SPF/DKIM/DMARC, warm up IPs, and monitor deliverability.
Frank Bacon
CEO
Tutorials & Guides

Cold Email Personalization Mistakes to Avoid

Avoid cold email personalization pitfalls—generic templates, incorrect data, intrusive details, ignored pain points, and deliverability issues that hurt inbox placement.
Frank Bacon
CEO
Tutorials & Guides

Ultimate Guide to Engagement Metrics for Email Success

Engagement metrics—not flashy tactics—decide if your emails reach inboxes or land in spam; track opens, CTR/CTOR, bounces, and clean lists to improve deliverability.
Frank Bacon
CEO
Tutorials & Guides

Common Gmail Warm-Up Mistakes to Avoid

Avoid Gmail warm-up errors that harm sender reputation: start slow, prioritize engagement, authenticate SPF/DKIM/DMARC, clean lists and keep consistent sending.
Frank Bacon
CEO
Tutorials & Guides

How AI Improves Cold Email Personalization

AI personalizes cold emails at scale - crafting tailored subject lines, behavior-based segments, automated A/B tests, and better deliverability.
Frank Bacon
CEO
Tutorials & Guides

Checklist for Improving Inbox Placement

Checklist to boost inbox placement: configure SPF/DKIM/DMARC, clean lists, warm up domains, write engaging emails, and monitor deliverability.
Frank Bacon
CEO
Tutorials & Guides

How to Monitor Email Bounce Rates Effectively

Track, analyze, and reduce email bounce rates with list cleaning, real-time dashboards, authentication, retry logic, and deliverability testing.
Frank Bacon
CEO
Tutorials & Guides

Spamhaus Blacklist Explained: Causes, Effects & How to Fix Your Email Reputation

Learn what the Spamhaus Blacklist (SBL) is, why IPs get listed, how it affects deliverability, and the exact steps to remove your domain — plus how Warmforge helps you stay off blacklists.
Frank Bacon
CEO
Tutorials & Guides

How Automated Warm-Up Prevents Spam Issues

Learn how automated email warm-up builds sender reputation, prevents spam issues, and improves deliverability for better outreach success.
Frank Bacon
CEO
Tutorials & Guides

10 Best Outlook Warm-Up Tools 2025

Explore the top Outlook warm-up tools for 2025 that enhance email deliverability and build sender reputation through AI-driven techniques.
Frank Bacon
CEO
Tutorials & Guides

Spam Trigger Words vs. Safe Alternatives

Avoid spam filters by replacing trigger words with safe alternatives to improve email deliverability and engagement.
Frank Bacon
CEO
Tutorials & Guides

Top Tools for Monitoring Warm-Up Progress

Explore essential tools for monitoring email warm-up progress and improving deliverability to ensure your messages land in inboxes.
Frank Bacon
CEO
Tutorials & Guides

DKIM, SPF, DMARC: SMTP Authentication Basics

Learn how DKIM, SPF, and DMARC protocols enhance email security and improve deliverability, protecting your domain from spoofing and spam.
Frank Bacon
CEO
Tutorials & Guides

How DNS Records Impact Email Deliverability

Learn how DNS records like SPF, DKIM, and DMARC affect email deliverability and discover best practices to ensure your messages reach the inbox.
Frank Bacon
CEO
Cold Email

Cold Email Laws: GDPR, CAN-SPAM, CCPA

Understand the legal landscape of cold emailing with insights on GDPR, CAN-SPAM, and CCPA to ensure compliance and enhance email performance.
Frank Bacon
CEO
Tools

5 Best Mailwarm Alternatives & Competitors for Email Warmup

Looking for the best Mailwarm alternatives in 2025? Compare top tools like Warmforge, Mailreach, Warmy, Folderly, and Warmup Inbox.
Frank Bacon
CEO
Tutorials & Guides

Fixing DMARC Failures: Step-by-Step Guide

Learn how to fix DMARC failures to improve email deliverability and protect your sender reputation with this comprehensive step-by-step guide.
Frank Bacon
CEO
Tutorials & Guides

DMARC Setup Checklist for Phishing Defense

Protect your domain from phishing with DMARC by following this comprehensive setup checklist for email authentication and security.
Frank Bacon
CEO
Tutorials & Guides

How to Fix SPF Record Failures

Learn how to diagnose and fix SPF record failures to improve your email deliverability and protect your sender reputation.
Frank Bacon
CEO
Tutorials & Guides

How To Set Up BIMI for Your Domain

Learn how to set up BIMI for your domain, enhancing email visibility and trust with your brand logo in inboxes.
Frank Bacon
CEO
Reviews

100+ Warmup Inbox Reviews Demystified: Here's What You Need To Know

I read over 100 Warmup Inbox reviews to understand what it does well, where it falls short, and whether it’s worth using. Here’s what I found.
Frank Bacon
CEO
Reviews

Folderly Reviews Demystified: 500+ Users' Experience Analyzed

Folderly promises better inbox placement. But does it deliver? We dig into 500+ reviews to find out. Real insights, pros and cons, pricing, and more.
Frank Bacon
CEO
Tutorials & Guides

How Spam Words Impact Email Placement

Learn how spam words affect email placement and discover strategies to improve deliverability through content and sender reputation.
Frank Bacon
CEO
Tutorials & Guides

Ultimate Guide to Placement Testing for Email Deliverability

Placement testing boosts email performance by ensuring messages land in the primary inbox, enhancing engagement and compliance.
Frank Bacon
CEO
Tutorials & Guides

How to Write Cold Email CTAs That Convert

Learn how to craft cold email CTAs that drive responses with clarity, tone, and personalization for improved engagement.
Frank Bacon
CEO

UCEPROTECT Blacklist Explained: Get Rid L1, L2, L3 Issues in Simple steps

Emails going to spam? Learn how to check and remove your IP from the UCEPROTECT blacklist (Level 1, 2, or 3): Stop sending>Check email set up>Verify SPF, DKIM, DMARC>Clean leadlist. And stay out of it.
Frank Bacon
CEO
Cold Email

How Personalization Impacts Cold Email Deliverability

Learn how personalization in cold emails boosts deliverability and engagement, protecting your sender reputation and improving outreach success.
Frank Bacon
CEO
Email Deliverability

Email Deliverability Checklist for Sales Teams

Enhance your sales email deliverability with proven strategies like technical setup, list hygiene, and personalized content to boost outreach success.
Frank Bacon
CEO
DNS Setup

How to Set Up DKIM GoDaddy: Easy Step-by-Step Guide [2025]

Learn how to set up a DKIM record in GoDaddy with this complete 2025 guide. Step-by-step easy instructions, common fixes, and verification tools.
Frank Bacon
CEO